{"id":2780,"date":"2025-03-26T23:00:00","date_gmt":"2024-04-08T00:00:00","guid":{"rendered":"http:\/\/www.unilim.fr\/medialab\/tiers-lieu\/innovation-media\/"},"modified":"2025-03-27T11:39:20","modified_gmt":"2025-03-27T10:39:20","slug":"innovation-media","status":"publish","type":"page","link":"https:\/\/www.unilim.fr\/medialab\/nos-activites\/innovation-media\/","title":{"rendered":"Innovation m\u00e9dia"},"content":{"rendered":"
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Le M\u00e9dialab explore tous les syst\u00e8mes de narration m\u00e9dia, de l\u2019image 2D \u00e0 la VR en passant par des plateformes transmedia.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n

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\n Transm\u00e9dia <\/h2>\n <\/div>\n
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Le transm\u00e9dia – ou transm\u00e9dia storytelling – est un terme qui regroupe l\u2019ensemble des techniques et des outils ayant pour but de cr\u00e9er un contenu narratif sur diff\u00e9rentes plateformes selon un objectif pr\u00e9cis. Le transm\u00e9dia est donc une technique de storytelling \u00e0 fins commerciales, ludiques ou p\u00e9dagogiques qui s\u2019inscrit dans la d\u00e9clinaison d\u2019une histoire, d\u2019un sc\u00e9nario ou de plusieurs intrigues au sein de canaux de communication tant virtuels que r\u00e9els. C\u2019est une technique de communication virale tr\u00e8s utilis\u00e9e dans les domaines des m\u00e9dias et du divertissement qui a \u00e9t\u00e9 codifi\u00e9 pour la premi\u00e8re fois en 2002 par le professeur Henry Jenkins, consid\u00e9r\u00e9 comme le fondateur du transm\u00e9dia. <\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n

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Plateforme ANA<\/div>\n <\/div>\n
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La plateforme A.N.A, « Accompagnement des nouveaux arrivants » est une plateforme en ligne immersive dédiée aux futurs étudiants, permettant de découvrir de façon ludique les parcours aménagés proposés à l’Université et les dispositifs de réussite assosiés. Conçue dans le cadre du projet Form’Ul dédié à la réussite des étudiants, A.N.A a pour objectif d’apporter des conseils et des témoignages pour bien démarrer à l’Université.<\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/a>\n\n <\/div>\n

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\n VR <\/h2>\n <\/div>\n
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La r\u00e9alit\u00e9 virtuelle (ou Virtual Reality en anglais) est une expression qui d\u00e9signe les dispositifs permettant de simuler  num\u00e9riquement un environnement par la machine (ordinateur). Selon les technologies employ\u00e9es, elle permet \u00e0 l\u2019utilisateur de ressentir un univers virtuel par le biais de ses diff\u00e9rent sens : la vue le plus souvent mais aussi le toucher, l\u2019ou\u00efe, l\u2019odorat.<\/p>\n

La r\u00e9alit\u00e9 virtuelle permet donc \u00e0 une personne de vivre une exp\u00e9rience d\u2019immersion et de mener une activit\u00e9 senso-motrice dans un monde artificiel. Pour garantir une immersion totale, l\u2019utilisateur se sert d\u2019un casque de r\u00e9alit\u00e9 virtuelle. Celui-ci utilise le principe d\u2019affichage en 3D st\u00e9r\u00e9oscopique pour placer le visualisateur dans un monde virtuel g\u00e9n\u00e9r\u00e9 par une machine. <\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n

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Vidée en réalité Virtuelle <\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/a>\n\n <\/div>\n

\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n \n","protected":false},"excerpt":{"rendered":"","protected":false},"author":233,"featured_media":0,"parent":2775,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-le.php","meta":{"footnotes":""},"class_list":["post-2780","page","type-page","status-publish","hentry"],"yoast_head":"\nInnovation m\u00e9dia - M\u00e9dialab UL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.unilim.fr\/medialab\/nos-activites\/innovation-media\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Innovation m\u00e9dia - M\u00e9dialab UL\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.unilim.fr\/medialab\/nos-activites\/innovation-media\/\" \/>\n<meta property=\"og:site_name\" content=\"M\u00e9dialab UL\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-27T10:39:20+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.unilim.fr\/medialab\/nos-activites\/innovation-media\/\",\"url\":\"https:\/\/www.unilim.fr\/medialab\/nos-activites\/innovation-media\/\",\"name\":\"Innovation m\u00e9dia - 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